Scottish Wholesale Association halfway to calculating carbon footprint of members
6 July 2021
Henry Dimbleby: Food industry ‘disappointed’ by lack of National Food Strategy briefing
6 July 2021

Vegan brand Oggs is moving into snack bars.

The brand, whose range already includes cakes and a vegan egg substitute aquafaba, has unveiled a quartet of vegan Brownie, Flapjack, Millionaire and Tiffin bars.

They are made with the brand’s aquafaba instead of dairy, which it claims produces 75% less CO2 than eggs.

Oggs said it was focusing on “wide appeal and satisfying a growing demand for plant-based convenience snacks” with the NPD, which will hit WH Smith travel stores from September (rsp: £1.65/60g).

It was “the Oggs mission to make sustainable, plant-based products that taste just as good if not better than their egg-based equivalents and to make them accessible for all”, said the brand’s founder Hannah Carter.

The launch comes as a growing number of brands are making strides in replacing eggs across a wider variety of products and fmcg categories.

Vegan liquid egg substitute brand Crackd, for instance, last month teamed up with Squeaky Bean to launch a vegan scotch egg into Tesco.

Higgidy, meanwhile, launched a range of vegan quiches last year that use a combination of oat and coconut milks in place of eggs.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Add Your Restaurant / Takeaway