Two Days launches with pair of vodka soda RTDs
19 February 2021
Snickers gets white chocolate protein duo
19 February 2021

BEAR_Frozen_Packshots_Multi_Strawberry

Children’s snacking brand Bear is to make its frozen category debut with a duo of ice lollies launching next month.

The lollies are said to take “all the quality credentials” from Bear’s core product – fruit yoyos – and move them into an “adjacent category”.

The range will launch with two flavours, Strawberry and Mango (rsp: £2.50/5x55ml), both containing just two real fruit ingredients: fruit purée and apple juice.

The lollies are also low-calorie, with the Strawberry flavour containing 21 and Mango containing 30 per stick.

Bear said they would “make healthier choices simpler for parents”, while providing a “strong sales opportunity” for retailers.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Add Your Restaurant / Takeaway